Print and Online Media

Branding as Part of a Corporate Design

I am not only creating art or designing products. My creative work also includes all the processes of developing and creating brandings in form of logos, business cards, and entire websites.

I still remember creating my first website in Notepad in 1999; HTML, CSS and JavaScript hard-coded. At that time there were no WCMS systems that, like today, do all the coding work for us and allow us to build websites easily and quickly. I have created a lot of websites, logos and business cards in my life. On the one hand for my own projects and ventures, on the other hand websites for small and large, national and international customers.

As always, I’ll let my work speak for itself and point shortly to two examples I created lately for my clients. I would be delighted to support you as well in translating your own identity into a visual language, becoming visible to the outside world and making your venture a success.

Speaker and Master of Ceremonies

Initial Position and Aims

 

  • Individual with business idea that wants to get started
  • Self-marketing that needs to build trust with potential clients
  • Emotional and personal approach for both, sad and joyful events
  • Demonstrating seriousness and humanity at the same time
  • Additional point of sale
  • Maintain website after first release independently

1 CORPORATE DESIGN

Logo designs
  • Logo
  • Color palette
  • Typeface

2 BUSINESS CARD

Design of business card

3 WEBSITE

Creation of the following pages / modules:

  • Homepage
  • Footer
  • About
  • Overviews of different services
  • Details of each service / offers
  • Contact
  • Additional buttons and boxes for contact options
  • Impressum
  • Data privacy statement
  • Search results
  • 404

 

  • SSL Certificate
  • SEO
  • Cookie notice & compliance
  • Malware with firewall and security scanner
  • Backup solution
  • Domain registration
  • Hosting solution
  • Writing of short texts
  • Proofreading
  • Training in maintaining the website independently

I would like to thank you for your good consulting, your comprehensive know-how and the amazing creation of my website. I am very pleased with the result, how clearly, uniformly, thoughtfully and very structured you understood and implemented my project and wishes. I am totally thrilled and can only recommend your work.

Gina Doerig

Artist and Craftsman

Initial Position and Aims

 

  • Versatile creative personality
  • Bringing into light all the different works of art, techniques, products, and training course
  • Making local clients curious to visit the atelier
  • Additional point of sale of art work and products to local and international clients
  • Additional point of sale of AirBnb listing
  • Handing website over to local administrator after relaunch

1 CORPORATE DESIGN

Existing logo as part of color palette
  • Color palette
  • Typeface

2 BUSINESS CARD

Design of business card

3 WEBSITE

Creation of the following pages / modules:

  • Homepage
  • Footer with contact form, map, and embedded AirBnb listing
  • About
  • Overviews of art works / products
  • Details of art works / products
  • Training course
  • Additional boxes to invite to visit or to book the training course
  • Additional box with images of the bungalow and link to AirBnB booking platform
  • Data privacy statement
  • Search results
  • 404

 

  • SEO
  • Cookie notice & compliance
  • Writing of short texts
  • Taking pictures of all creative works, products, and the AirBnB listing for consistent “look and feel”
  • Editing the photos for online purpose

I am very pleased that all what I offer to people has become more visible. The Internet is not my world. But now I hand over my business card, people look at my website, call me, and I get even more visits at my atelier. I have already received a lot of positive feedback on my website and business card and would like to thank Juliane for her empathy, her patience, and her professional and lovely implementation.

Moïse Alphonse

Juliane Kaestner

What can I do for you?

Would you like to visit me in my studio or to be informed about exhibitions in your area? Are you interested in a collaboration?

In any case, I am looking forward to reading from you.

juliane@kaestner.ch

Alte Landstrasse 289 . 8708 Maennedorf . Switzerland
Ch. de Plessis-Nogent . 97115 Sainte-Rose . Guadeloupe

kaestnerart